LaunchPath

Flagship channel-state reference guide

Start Walmart Marketplace in South Carolina: full reference guide

Use this page when you want the complete dense version: all sections, all appendices, and the full official source directory in one scrollable reference surface.

Last verified: April 28, 2026 Reference mode Dense appendix

Built from reviewed public pages for South Carolina, IRS, FinCEN, Columbia, Walmart Marketplace. Use it as a first-pass guide, then verify the official links that match your setup.

How to use this page

Dense appendix modeFull source directory attachedLast verified April 28, 2026

This version favors completeness over pacing. Use it when you need the appendix, the dense source trail, or the full long-form reference in one place.

Best reading order

  1. Use the fast-answer and official-links sections first if you only need the main route and source trail.
  2. Open the entity, setup, tax, and local sections only where your exact launch path actually branches.
  3. Use the full source directory last as the appendix, not the starting point, unless you already know the exact agency task.
Fast answer appendix Official links first Full source directory
Back to the guided journey

Reference mode

Everything in one dense page

The guided journey is the easier starting point. This page keeps the full accordion guide and source appendix when you want the complete research-backed reference view.

Best when you need

  • The full section map in one scroll without the lighter journey framing.
  • The appendix and official-source directory preserved next to the answer sections.
  • A clearer audit trail before you print, compare, or cross-check another route.

Still better handled in the journey

  • First-pass reading when you want the shortest, safest beginner route.
  • Deciding what to do first before you need the full appendix.
  • Switching states or platforms quickly without reading the full dense version.
Reference map
Start here Fast answer If you want to open Walmart Marketplace in South Carolina, you usually need to do five things in order: Everyone 5 steps

If you want to open Walmart Marketplace in South Carolina, you usually need to do five things in order:

  1. Choose your setup: sole proprietorship vs single-member LLC.
  2. Get your federal and South Carolina registrations or registration decision in place before launch, but keep marketplace-only collection, retail-license, resale, and any future direct or off-platform sales as separate questions.
  3. Verify the local business-license, zoning, and Columbia branches that apply to your operating address.
  4. Apply to Walmart Marketplace, complete the full public 5-step onboarding flow, and choose your fulfillment path.
  5. Launch only after your product, tax, shipping, and compliance setup are ready.

Practical first-launch recommendation

If you are testing casually with minimal risk, sole proprietor can work.

If you intend to build a real Walmart Marketplace business selling physical goods, single-member LLC is usually the better long-term path in South Carolina.

Avoid these first-launch mistakes

  • Assuming marketplace tax collection answers every South Carolina tax question
  • Using resale documents without matching the actual South Carolina fact pattern
  • Treating Walmart Marketplace like a direct-store channel

South Carolina-specific friction

The state marketplace-seller rules are helpful, but they do not erase the separate entity, local, employment, or mixed-channel branches.

  • The state marketplace-seller rules are helpful, but they do not erase the separate entity, local, employment, or mixed-channel branches.
  • South Carolina still pushes naming, zoning, and local-permit questions down to the county or city level in practical launch work.
  • Columbia adds a separate local license, zoning, occupancy, or local-tax layer if you operate there.

Walmart Marketplace-specific friction

Walmart publicly expects stronger seller onboarding than some marketplace channels, including business verification, business documents, and a state registration number for U.S. entities.

  • Walmart publicly expects stronger seller onboarding than some marketplace channels, including business verification, business documents, and a state registration number for U.S. entities.
  • Walmart wants either WFS or another B2C U.S. warehouse path with returns capability.
  • Walmart's public rules are more restrictive than eBay for used-condition selling.
  • Walmart's pricing rules and performance standards can affect listings and account health quickly if you launch sloppily.

Insurance reality

Physical-product sellers should think about commercial general liability and product liability coverage early, but the public Walmart evidence does not support treating it as a universal up-front seller requirement.

  • Physical-product sellers should think about commercial general liability and product liability coverage early, but the public Walmart evidence does not support treating it as a universal up-front seller requirement.
  • Walmart's public liability-insurance policy says sellers must submit a certificate of insurance if they exceed $100,000 in GMV in any 12-month period or if Walmart notifies them directly.
  • The public policy also says the coverage must include general and product liability limits of $1,000,000 per occurrence and $2,000,000 aggregate, with Walmart named as an additional insured in the required manner.
Back to top Next: Quick-start checklist
Checklist Quick-start checklist Use the research-backed checklist groups before you spend, before your first sale, and before launch goes live. Everyone 3 groups

Do these before you spend money

  • Pick your entity.
  • Pick your business name.
  • Decide your product lane.
  • Decide whether you will stay Walmart Marketplace-only or also make direct or off-platform sales later.
  • Decide whether you need a resale-purchase path.
  • Stay in low-risk general merchandise for the first launch.
  • Avoid regulated or high-risk categories such as food, supplements, cosmetics, medical-claim products, batteries-heavy hazmat, alcohol, and children's products unless you are doing separate category research.
  • Confirm the offer is not blocked by law, safety rules, or live Walmart Marketplace policy pages.
  • Make sure you can document sourcing, authenticity, and supplier legitimacy.

Do these before your first sale

  • Finish the entity or local-name branch that applies.
  • Get the EIN if applicable.
  • Open a dedicated business bank account.
  • Resolve whether you are staying Walmart Marketplace-only or also making direct sales, because that changes the South Carolina retail-license answer.
  • Check local permits and the Columbia branch if applicable.
  • Create your Walmart seller account and complete business verification, payout, market-details, and fulfillment setup.

Do these before launch goes live

  • Confirm the actual Walmart referral-fee category before final pricing.
  • Complete the listing, payout, fulfillment, and returns setup branch.
  • Confirm product and category eligibility.
  • Build one or two accurate first listings.
  • Keep the first launch operationally simple and avoid inventory or logistics complexity you have not tested yet.
  • Start small so you can test demand and catch compliance mistakes early.
Back to top Next: Official links you will use first
Choose your setup Entity choice Compare the sole-proprietor and single-member LLC paths before banking, tax setup, and platform onboarding. Everyone 2 options

Sole proprietor

Best for: Best if you want the cheapest and simplest start.

What it means

  • South Carolina Business One Stop says sole proprietors and general partnerships are not required to register with the Secretary of State.
  • South Carolina does not register DBA or assumed names at the state level.
  • You still handle the South Carolina retail-license branch, local business-license branch, and local zoning review separately.
  • You usually do not get a liability shield.

Why someone chooses it

  • Faster launch
  • Lower up-front cost
  • Fewer entity-maintenance steps

Main downside: Personal liability

single-member LLC

Best for: Best if you want a more durable setup for a real business.

What it means

  • South Carolina LLC formation uses Articles of Organization.
  • The reviewed paper form is F0006, and the reviewed filing system showed a base filing fee of $110.00 plus an SC.GOV service fee example of $15.00 online.
  • South Carolina keeps local business-license, retail-license, and tax-classification branches separate from formation.
  • An LLC not taxed as a corporation is not subject to the corporate annual report and corporate license fee.

Why someone chooses it

  • Liability protection
  • Cleaner setup for banking, vendors, bookkeeping, and scaling
  • Better fit for sourcing, branding, insurance, and later hiring

Main downside: Higher setup friction and recurring maintenance than a sole proprietorship

Back to top Next: What to do in order
Main path What to do in order The full end-to-end setup path, kept in the same order as the researched guide. Everyone 14 steps

  1. Step 1: Choose a low-risk launch model

    Main guide step 1

    For a first launch, stay inside the safest lane:

    Why it matters: Practical rule: If the product touches health, safety, children, chemicals, dangerous goods, medical claims, or strong intellectual-property risk, slow down and do product-specific compliance research before buying inventory.

    • general merchandise
    • low-breakage, low-return products
    • products with clean invoices and sourcing records
    • no high-risk categories from food, supplements, cosmetics, medical claims, batteries-heavy hazmat, alcohol, children's products
    • no products that require specialized approvals or testing unless the guide is explicitly built for them

  2. Step 2: Choose your name and brand approach

    Main guide step 2

    You need to decide whether you are:

    Why it matters: Important:

    • operating under your own legal name,
    • using a trade name, assumed name, or other public-name branch,
    • reselling existing brands,
    • creating your own brand,
    • or building toward a private-label path.
    • Your Walmart Marketplace identity, payout, and tax details still need to match real-world records.
    • Marketplace selling does not replace state registration, local permits, or your recordkeeping duties.
    • If you want strong long-term control, start your trademark, invoice, and authenticity-record path early.
    • South Carolina does not register DBA names at the state level, so local naming and licensing questions still matter.
    • A local business license and a South Carolina retail license are different licenses and can both matter.
    • If you plan to buy goods for resale, keep the retail-license and ST-8A branch visible before launch.

  3. Step 3: Form the business

    Main guide step 3

    If you choose sole proprietor: If you sell under your legal name, South Carolina Business One Stop says a sole proprietorship is not required to register with the Secretary of State.

    • If you choose sole proprietor: If you sell under your legal name, South Carolina Business One Stop says a sole proprietorship is not required to register with the Secretary of State.
    • If you choose sole proprietor: If you use a different business name, South Carolina does not register DBAs at the state level, so start with the local municipality or county where the business will operate.
    • If you choose sole proprietor: Keep local business-license and tax-registration questions separate from the naming branch.
    • If you choose single-member LLC: Do this in order:
    • If you choose single-member LLC: Check name availability in the South Carolina business database before filing.
    • If you choose single-member LLC: File Articles of Organization for the domestic LLC path, using F0006 or the current online system.
    • If you choose single-member LLC: Get the EIN, banking, and tax-registration steps lined up immediately after formation.
    • If you choose single-member LLC: If the LLC will operate under a different public-facing name, start with the local municipality or county because South Carolina does not register DBAs at the state level.

  4. Step 4: Get your EIN

    Main guide step 4

    Use the IRS EIN application if applicable. For most LLCs this is part of the normal setup. For many sole proprietors it is optional but still useful for banking, supplier relationships, Walmart Marketplace setup, and privacy.

  5. Step 5: Open banking and bookkeeping

    Main guide step 5

    Do this right away:

    • Open a business checking account.
    • Keep business money separate from personal money.
    • Save every invoice, shipping bill, Walmart Marketplace fee statement, and tax record.
    • Build a sourcing folder and a tax folder from day one.

  6. Step 6: Register for state tax, seller permit, or resale setup

    Main guide step 6

    Safe practical takeaway:

    • Use the Business Tax Application on MyDORWAY if you need a South Carolina retail license or other state tax accounts.
    • The South Carolina Retail License fee is $50 and is non-refundable.
    • South Carolina says every person who engages in business in South Carolina as a retailer must obtain a retail license before making taxable retail sales, including internet sales.
    • South Carolina's marketplace guidance says a third-party seller whose products are sold only through a marketplace facilitator is not required to obtain a retail license or remit tax for those marketplace sales.
    • If you also sell directly to consumers through your own website or another direct channel, South Carolina says you are required to obtain a retail license and remit tax on those direct sales.
    • South Carolina identifies ST-8A as the resale certificate for licensed retail merchants buying tangible personal property for resale, lease, or rental.
    • Depending on the business's classification and property facts, South Carolina can also route the business into a Business Personal Property Tax branch.
    • If you plan to stay Walmart Marketplace-only, keep the marketplace-only retail-license nuance visible and document that branch carefully.
    • If you expect to add your own website, local pop-ups, or other direct sales, get the South Carolina retail-license branch right before launch instead of assuming marketplace collection replaces it.

  7. Step 7: Check local permit, zoning, and home-business rules

    Main guide step 7

    South Carolina pushes many real-world licensing and location questions down to cities and counties.

    Why it matters: Do this before operating: For Columbia specifically: If the Walmart Marketplace business will store noticeable inventory, create unusual delivery traffic, or operate from an address with uncertain zoning, treat the Columbia branch as a real pre-launch step instead of a footnote.

    • check SCBOS,
    • check city or county business offices,
    • check local zoning or planning offices,
    • and check whether a home-occupation approval, business license, or certificate of occupancy applies.
    • the City of Columbia says every person engaged or intending to engage in business in whole or in part within the city must obtain a business license and pay the annual business-license tax,
    • the city's new-business page says the licensing process can require zoning, building inspection, fire marshal, health, or engineering clearances before the license is finalized,
    • the city's zoning division home-occupation guidance limits the use to a full-time resident, no more than 2 nonresident workers, no more than 25% of the dwelling or 1,000 square feet, whichever is less, no outdoor storage, and no delivery or shipment activity beyond what is normal for a residential neighborhood,
    • and the city's renewal portal says home-occupation businesses re-submit the home-occupation form at renewal for zoning re-validation.

  8. Step 8: If you hire employees, handle payroll registrations and insurance

    Main guide step 8

    If you do not hire anyone yet, skip this for now.

    Why it matters: If you hire:

    • South Carolina's employer startup checklist covers I-9, E-Verify, new-hire reporting, withholding, unemployment insurance, workers' compensation, and poster duties.
    • South Carolina says new hires and rehires must be reported within 20 days.
    • South Carolina DEW says unemployment-tax liability can be triggered by wage or weekly-employee thresholds, and liable employers must file quarterly wage reports.
    • The South Carolina Workers' Compensation Commission says businesses that regularly employ four or more employees generally must maintain coverage.

  9. Step 9: Create your Walmart seller account

    Main guide step 9

    Have these ready:

    Why it matters: Public Walmart onboarding flow: What the public pages say that means in practice: Walmart-specific verification friction:

    • government-issued ID
    • phone number
    • email address
    • bank account information
    • tax information
    • business registration or business license documents
    • proof of address if Walmart asks for it
    • Business verification asks for your legal business name, entity type, business phone number, and state-issued business registration number for U.S. businesses.
    • Walmart may ask for photo ID, business documents, and proof of address.
    • Payout setup is completed through Marketplace Wallet or an approved third-party payout provider.
    • Market details include customer-service information and related business details.
    • Fulfillment setup covers WFS or seller-fulfilled shipping.
    • Catalog setup follows after the earlier onboarding steps are complete.
    • Public Walmart guidance says business details should match your government or IRS records exactly.
    • Walmart may request more supporting documents or identity verification using photo ID and facial-recognition software.
    • If Walmart asks for identity verification, public guidance says you must complete it within 7 days or the account will be closed.
    • Verify your business
    • Choose your payout method
    • Add market details
    • Manage fulfillment
    • Set up your catalog

  10. Step 10: Choose the right platform plan

    Main guide step 10

    Walmart does not use a normal monthly seller subscription plan.

    Why it matters: What the public record says as of April 28, 2026: What that means practically:

    • no setup fee
    • no monthly marketplace seller fee
    • category-based referral fees charged when a sale happens
    • Your real cost choice is not basic vs pro plan.
    • Your real cost choice is marketplace-only listing costs plus any optional WFS, shipping-label, return, advertising, or other service costs you adopt.
    • Walmart's public referral-fee table is category-specific and price-sensitive in some categories, so confirm the actual category assigned to your item before pricing.

  11. Step 11: Decide whether brand or IP programs belong in the initial launch

    Main guide step 11

    Walmart's public Brand Portal is optional for trademark owners and brand-rights holders.

    • Walmart's public Brand Portal is optional for trademark owners and brand-rights holders.
    • The public page says an active USPTO trademark registration is required for each brand.
    • If you are reselling existing brands, keep invoices and authorization records organized.

  12. Step 12: Complete the fulfillment or operations branch

    Main guide step 12

    You have two practical first-launch paths:

    • Option 1: Seller-fulfilled shipping: Best if you want the shortest first launch and can pack and ship orders yourself.
    • Option 1: Seller-fulfilled shipping: What you need:
    • Option 1: Seller-fulfilled shipping: a verifiable return address in the U.S.
    • Option 1: Seller-fulfilled shipping: shipping settings in Seller Center
    • Option 1: Seller-fulfilled shipping: return-center setup that complies with Walmart's return policy
    • Option 1: Seller-fulfilled shipping: Walmart return-policy floor:
    • Option 1: Seller-fulfilled shipping: Sellers must maintain a valid U.S. return-center address.
    • Option 1: Seller-fulfilled shipping: The return-center address cannot be a P.O. box, and it cannot be in Hawaii, Alaska, or the U.S. territories listed in Walmart's return policy.
    • Option 2: Walmart Fulfillment Services (WFS): Best if you already have inventory that fits Walmart's logistics requirements and you want Walmart handling more of the post-sale work.
    • Option 2: Walmart Fulfillment Services (WFS): What the public record says:
    • Option 2: Walmart Fulfillment Services (WFS): WFS handles storage, pick, pack, shipping, customer support, and returns for Walmart-fulfilled orders.
    • Option 2: Walmart Fulfillment Services (WFS): Walmart says WFS has no minimum or maximum inventory requirement.
    • Option 2: Walmart Fulfillment Services (WFS): You add or convert items to Walmart-fulfilled listings and send inventory to assigned fulfillment centers.
    • Option 2: Walmart Fulfillment Services (WFS): Practical beginner recommendation:
    • Option 2: Walmart Fulfillment Services (WFS): If you are testing one or a few low-volume items, seller-fulfilled shipping is the shorter first path. Move to WFS after you prove demand and confirm the item is a good fit for Walmart's fee and policy structure.

  13. Step 13: Confirm product, service, or category eligibility before scaling

    Main guide step 13

    Before you scale, confirm four different things:

    Why it matters: Important Walmart-specific rules from the public record:

    • Products not in new condition are prohibited unless the seller has been invited to the Resold program.
    • General-use consumer products must comply with applicable federal, state, and local laws, and covered products require the right conformity documentation.
    • Hazardous or regulated items that do not meet Walmart and government rules are prohibited.
    • Walmart's Pricing Rule can automatically unpublish offers priced egregiously higher than Walmart, competing websites, or prices viewed as abusive or gouging.
    • the item is lawful in South Carolina
    • the item is lawful in Columbia if local rules matter
    • the item is allowed by Walmart's prohibited-products and trust-and-safety policies
    • the item is priced and described in a way that will not trigger Walmart policy problems

  14. Step 14: Launch with a compliance-first operating routine

    Main guide step 14

    Once live, keep these habits:

    • reconcile payouts, fees, refunds, and tax reports
    • monitor Seller Center notifications and performance metrics
    • keep invoices and supplier records
    • keep tax reserves separate
    • avoid mixing personal and business spending
    • review listing accuracy and return reasons early

Best practical order for the LLC launch path

  1. Choose the product lane first.
  2. Choose the entity name and public-facing brand approach.
  3. Check name availability and decide whether you need only local naming cleanup or a South Carolina LLC filing as well.
  4. Get the EIN early.
  5. File the South Carolina LLC formation step if using an LLC.
  6. Resolve the South Carolina marketplace-only, retail-license, and resale branches through MyDORWAY before you rely on any one shortcut answer.
  7. Resolve the local business-license branch against the actual operating address.
  8. Open the bank account and bookkeeping lane.
  9. Set up ST-8A resale paperwork only after the licensing facts support it if it actually applies.
  10. Check city or county permits, zoning, occupancy, and storage rules.
  11. If the business is in Columbia, clear the city business-license, home-occupation, and certificate-of-occupancy branch.
  12. Build the Walmart Marketplace seller account only after the legal, tax, and bank records line up, then start small inside seller-managed shipping or Walmart Fulfillment Services.
Back to top Next: South Carolina tax stack
State filing and tax South Carolina tax stack Keep the South Carolina registration, tax, and maintenance rules together while you launch. Everyone 7 checks

1. EIN

A single-member LLC generally needs one.

  • A single-member LLC generally needs one.
  • A sole proprietor may not always need one federally, but it is often the cleaner operating choice for Walmart Marketplace, banking, and supplier paperwork.

2. South Carolina sales tax, seller permit, or equivalent registration

South Carolina uses the Business Tax Application on MyDORWAY for the ordinary retail-license path.

  • South Carolina uses the Business Tax Application on MyDORWAY for the ordinary retail-license path.
  • The South Carolina Retail License fee is $50 and is non-refundable.
  • South Carolina says these licenses do not expire, but you must update the license if the business location changes.
  • A marketplace seller that truly stays inside marketplace-only sales should keep that relief explicit instead of assuming every fact pattern needs or avoids a retail license.

3. Marketplace or platform tax rule

South Carolina's marketplace guidance says a marketplace facilitator is the retailer responsible for collecting and remitting sales and use tax on sales made through the facilitator's marketplace.

  • South Carolina's marketplace guidance says a marketplace facilitator is the retailer responsible for collecting and remitting sales and use tax on sales made through the facilitator's marketplace.
  • The same guidance says that if the third party sells through its own website or retail store in addition to marketplace-facilitator sales, the third party is required to obtain a retail license and remit tax on those direct sales.
  • An Walmart Marketplace seller that later adds direct or off-platform sales should re-check the South Carolina filing posture before relying on the marketplace-only answer.

4. Resale purchases or exempt purchasing

South Carolina identifies ST-8A as the resale certificate for licensed retail merchants buying tangible personal property for resale, lease, or rental.

  • South Carolina identifies ST-8A as the resale certificate for licensed retail merchants buying tangible personal property for resale, lease, or rental.
  • If a supplier asks for resale documentation, re-check the current ST-8A instructions and your licensing status before handing over a resale certificate.
  • Do not assume a marketplace-only seller's resale-document logic applies automatically to a seller who later takes on direct sales or separate state licensing.

5. Entity tax treatment

The reviewed public South Carolina sources did not identify a separate South Carolina entity income-tax return for a default single-member LLC simply because it exists.

  • The reviewed public South Carolina sources did not identify a separate South Carolina entity income-tax return for a default single-member LLC simply because it exists.
  • South Carolina DOR corporate guidance instead turns on whether the LLC is taxed as a corporation.
  • If the founder changes federal tax elections, refresh the South Carolina tax branch before filing.

6. Entity filing-fee or recurring state-maintenance rule

South Carolina DOR corporate guidance says an LLC not taxed as a corporation is not subject to the corporate annual report and license fee.

  • South Carolina DOR corporate guidance says an LLC not taxed as a corporation is not subject to the corporate annual report and license fee.
  • If the LLC is taxed as a corporation, that corporate branch becomes live.
  • Separate from that, South Carolina may still impose business personal property tax based on the business's classification and property facts.

7. If the founder changes entity type later

Treat a structure change as a fresh compliance event.

  • Treat a structure change as a fresh compliance event.
  • Re-check EIN rules, state tax registrations, banking records, supplier files, and Walmart Marketplace account details before assuming the old setup carries over cleanly.
Back to top Next: Walmart Marketplace account and operations
Platform setup Walmart Marketplace account and operations Use this section for the Walmart Marketplace-specific account, plan, eligibility, and operations work. Everyone 5 steps

  1. Step 9: Create your Walmart seller account

    Platform step 1

    Have these ready:

    Why it matters: Public Walmart onboarding flow: What the public pages say that means in practice: Walmart-specific verification friction:

    • government-issued ID
    • phone number
    • email address
    • bank account information
    • tax information
    • business registration or business license documents
    • proof of address if Walmart asks for it
    • Business verification asks for your legal business name, entity type, business phone number, and state-issued business registration number for U.S. businesses.
    • Walmart may ask for photo ID, business documents, and proof of address.
    • Payout setup is completed through Marketplace Wallet or an approved third-party payout provider.
    • Market details include customer-service information and related business details.
    • Fulfillment setup covers WFS or seller-fulfilled shipping.
    • Catalog setup follows after the earlier onboarding steps are complete.
    • Public Walmart guidance says business details should match your government or IRS records exactly.
    • Walmart may request more supporting documents or identity verification using photo ID and facial-recognition software.
    • If Walmart asks for identity verification, public guidance says you must complete it within 7 days or the account will be closed.
    • Verify your business
    • Choose your payout method
    • Add market details
    • Manage fulfillment
    • Set up your catalog

  2. Step 10: Choose the right platform plan

    Platform step 2

    Walmart does not use a normal monthly seller subscription plan.

    Why it matters: What the public record says as of April 28, 2026: What that means practically:

    • no setup fee
    • no monthly marketplace seller fee
    • category-based referral fees charged when a sale happens
    • Your real cost choice is not basic vs pro plan.
    • Your real cost choice is marketplace-only listing costs plus any optional WFS, shipping-label, return, advertising, or other service costs you adopt.
    • Walmart's public referral-fee table is category-specific and price-sensitive in some categories, so confirm the actual category assigned to your item before pricing.

  3. Step 11: Decide whether brand or IP programs belong in the initial launch

    Platform step 3

    Walmart's public Brand Portal is optional for trademark owners and brand-rights holders.

    • Walmart's public Brand Portal is optional for trademark owners and brand-rights holders.
    • The public page says an active USPTO trademark registration is required for each brand.
    • If you are reselling existing brands, keep invoices and authorization records organized.

  4. Step 12: Complete the fulfillment or operations branch

    Platform step 4

    You have two practical first-launch paths:

    • Option 1: Seller-fulfilled shipping: Best if you want the shortest first launch and can pack and ship orders yourself.
    • Option 1: Seller-fulfilled shipping: What you need:
    • Option 1: Seller-fulfilled shipping: a verifiable return address in the U.S.
    • Option 1: Seller-fulfilled shipping: shipping settings in Seller Center
    • Option 1: Seller-fulfilled shipping: return-center setup that complies with Walmart's return policy
    • Option 1: Seller-fulfilled shipping: Walmart return-policy floor:
    • Option 1: Seller-fulfilled shipping: Sellers must maintain a valid U.S. return-center address.
    • Option 1: Seller-fulfilled shipping: The return-center address cannot be a P.O. box, and it cannot be in Hawaii, Alaska, or the U.S. territories listed in Walmart's return policy.
    • Option 2: Walmart Fulfillment Services (WFS): Best if you already have inventory that fits Walmart's logistics requirements and you want Walmart handling more of the post-sale work.
    • Option 2: Walmart Fulfillment Services (WFS): What the public record says:
    • Option 2: Walmart Fulfillment Services (WFS): WFS handles storage, pick, pack, shipping, customer support, and returns for Walmart-fulfilled orders.
    • Option 2: Walmart Fulfillment Services (WFS): Walmart says WFS has no minimum or maximum inventory requirement.
    • Option 2: Walmart Fulfillment Services (WFS): You add or convert items to Walmart-fulfilled listings and send inventory to assigned fulfillment centers.
    • Option 2: Walmart Fulfillment Services (WFS): Practical beginner recommendation:
    • Option 2: Walmart Fulfillment Services (WFS): If you are testing one or a few low-volume items, seller-fulfilled shipping is the shorter first path. Move to WFS after you prove demand and confirm the item is a good fit for Walmart's fee and policy structure.

  5. Step 13: Confirm product, service, or category eligibility before scaling

    Platform step 5

    Before you scale, confirm four different things:

    Why it matters: Important Walmart-specific rules from the public record:

    • Products not in new condition are prohibited unless the seller has been invited to the Resold program.
    • General-use consumer products must comply with applicable federal, state, and local laws, and covered products require the right conformity documentation.
    • Hazardous or regulated items that do not meet Walmart and government rules are prohibited.
    • Walmart's Pricing Rule can automatically unpublish offers priced egregiously higher than Walmart, competing websites, or prices viewed as abusive or gouging.
    • the item is lawful in South Carolina
    • the item is lawful in Columbia if local rules matter
    • the item is allowed by Walmart's prohibited-products and trust-and-safety policies
    • the item is priced and described in a way that will not trigger Walmart policy problems
Back to top Next: Local permits and Columbia branch
Local branch Local permits and Columbia branch These local and city checks can still change the answer even after the state and platform path is clear. Location-specific 2 branches

Local permits and location checks

South Carolina pushes many real-world naming, permit, zoning, and occupancy questions down to counties or municipalities.

  • South Carolina pushes many real-world naming, permit, zoning, and occupancy questions down to counties or municipalities.
  • For any place where the business will operate:
  • check the city, county, or state routing pages named in the source directory,
  • contact the local clerk, zoning, building, or licensing office when the address matters,
  • ask whether home inventory, delivery activity, signage, or storage changes the approval path,
  • keep written answers with the address and date when possible.
  • Typical local risk areas:
  • city or county business licensing
  • home occupation approval
  • certificate of occupancy for commercial space
  • zoning for storage
  • delivery activity from a residence

Columbia Appendix

If the business operates in Columbia, add one more review layer.

  • If the business operates in Columbia, add one more review layer.
  • Columbia's business-licensing page says every person engaged or intending to engage in business in whole or in part within the city must pay an annual license tax and obtain a business license.
  • The same city licensing page says approvals can be required from zoning, building inspection, fire marshal, DHEC, or engineering before the license is finalized.
  • Columbia's home-occupation standards reviewed on April 28, 2026 say the use must remain incidental and subordinate to the dwelling, stay within the allowed floor-area cap, avoid outdoor storage, and avoid delivery or traffic volumes greater than a normal residential neighborhood.
  • Columbia's planning and development materials say a physical commercial location can require a Certificate of Occupancy, so do not treat business licensing as the only local gate for a storefront, warehouse, or other nonresidential site.
  • The city business-license application instructions say all business licenses expire yearly on April 30, so keep the local renewal cycle visible from day one.
Back to top Next: Employees and insurance
Optional branch Employees and insurance Use this branch if you plan to hire or need the insurance follow-up that comes with scaling. Only if hiring or scaling 5 branches

1. Employer registration

South Carolina's employer startup checklist covers I-9, E-Verify, new-hire reporting, withholding, unemployment insurance, workers' compensation, and poster duties.

  • South Carolina's employer startup checklist covers I-9, E-Verify, new-hire reporting, withholding, unemployment insurance, workers' compensation, and poster duties.
  • South Carolina says new hires and rehires must be reported within 20 days.
  • South Carolina DEW says unemployment-tax liability can be triggered by wage or weekly-employee thresholds, and liable employers must file quarterly wage reports.

2. Workers' compensation

South Carolina DEW says unemployment-tax liability can be triggered by wage or weekly-employee thresholds, and liable employers must file quarterly wage reports.

  • South Carolina DEW says unemployment-tax liability can be triggered by wage or weekly-employee thresholds, and liable employers must file quarterly wage reports.
  • South Carolina's employer startup checklist covers I-9, E-Verify, new-hire reporting, withholding, unemployment insurance, workers' compensation, and poster duties.
  • The South Carolina Workers' Compensation Commission says businesses that regularly employ four or more employees generally must maintain coverage.

3. Disability, paid leave, or similar coverage

The South Carolina Workers' Compensation Commission says businesses that regularly employ four or more employees generally must maintain coverage.

  • The South Carolina Workers' Compensation Commission says businesses that regularly employ four or more employees generally must maintain coverage.
  • The reviewed official public South Carolina sources did not identify a statewide paid-family-leave or state disability-insurance payroll program for the default private Walmart Marketplace-seller path as of April 28, 2026.

4. Exemption certificate if applicable

South Carolina DEW lists owner and officer unemployment-insurance exemption forms such as UCE 1060 and UCE 1050, but those are not the default path.

  • South Carolina DEW lists owner and officer unemployment-insurance exemption forms such as UCE 1060 and UCE 1050, but those are not the default path.

Insurance reality

Physical-product sellers should think about commercial general liability and product liability coverage early, but the public Walmart evidence does not support treating it as a universal up-front seller requirement.

  • Physical-product sellers should think about commercial general liability and product liability coverage early, but the public Walmart evidence does not support treating it as a universal up-front seller requirement.
  • Walmart's public liability-insurance policy says sellers must submit a certificate of insurance if they exceed $100,000 in GMV in any 12-month period or if Walmart notifies them directly.
  • The public policy also says the coverage must include general and product liability limits of $1,000,000 per occurrence and $2,000,000 aggregate, with Walmart named as an additional insured in the required manner.
Back to top Next: Ongoing compliance calendar
Stay compliant Ongoing compliance calendar Keep the recurring compliance checks and live-operating routine visible after launch. Everyone 5 groups

Before first sale

  • Finish the entity or assumed-name setup.
  • Get the EIN if applicable.
  • Open the bank account.
  • Complete the controlling South Carolina registration or marketplace-tax analysis that fits your facts.
  • Check local permits.
  • Complete Walmart business verification, payouts, market details, and fulfillment setup.

Before first live launch

  • Confirm the product is allowed and in the right condition.
  • Confirm the actual referral-fee category before pricing.
  • Finish shipping and returns setup.
  • Build accurate listings.

Monthly

  • Reconcile Walmart payouts, fees, refunds, and chargebacks.
  • Review tax reserves and supporting records.
  • Review performance metrics, unpublished items, and policy notices.
  • Review return reasons and listing accuracy.

Quarterly

  • If the state assigns you a filing cadence, follow the cadence on the account.
  • Review whether your sales mix changed enough to alter the marketplace-only answer.
  • Review whether home-based shipping activity still fits your local rules.

Annual or periodic

  • Re-check the state annual-report, annual-statement, or entity-maintenance branch that applies to your legal setup.
  • Re-check any local business-license or occupancy renewals that apply to your operating address.
  • Re-check the state employer, leave, or payroll update pages if you add employees.
  • Walmart's public Business information policy says certain sellers will have to verify business information every year.
Back to top Next: Common mistakes
Avoid these Common mistakes These are the repeated beginner errors called out in the research pack. Everyone 8 mistakes

Common Mistakes New Operators Make

  • Assuming marketplace tax collection answers every South Carolina tax question
  • Using resale documents without matching the actual South Carolina fact pattern
  • Treating Walmart Marketplace like a direct-store channel
  • Buying used or refurbished inventory assuming Walmart allows it by default
  • Pricing before confirming the actual Walmart referral-fee category
  • Ignoring Columbia local-license, zoning, occupancy, or local-tax rules for a home-based setup
  • Launching with weak supplier documentation
  • Missing entity-maintenance dates

Practical first-launch recommendation

If you are testing casually with minimal risk, sole proprietor can work.

If you intend to build a real Walmart Marketplace business selling physical goods, single-member LLC is usually the better long-term path in South Carolina.

Back to top Next: Full official source directory
Full appendix Full official source directory Every official source row from the research pack, kept in its full table structure. Everyone 54 rows

Source group

Statewide Start

South Carolina Business One Stop

State start-here page

Form / portal Startup guidance page
Fee None for the page
Timing First planning step
Who needs it Everyone

Official startup hub that routes founders into structure, licensing, tax, and employer branches.

Open official link

South Carolina Business One Stop

State registration and compliance hub

Form / portal Registration guidance hub
Fee None for the page
Timing Before formation and tax registration
Who needs it Everyone

Official state compliance portal that routes founders to Secretary of State, tax, and EIN steps.

Open official link

South Carolina Business One Stop

State local-license warning

Form / portal Local-license guidance page
Fee None for the page
Timing Early planning step
Who needs it Everyone

South Carolina says there is no statewide business license and that local city or county licensing can still apply, including to home-based and online businesses.

Open official link

Source group

Entity Choice and Formation

South Carolina Business One Stop

Compare business types

Form / portal Guidance page
Fee None for the page
Timing First decision
Who needs it Everyone

Official startup guidance says sole proprietors and general partnerships do not register with the South Carolina Secretary of State.

Open official link

South Carolina Secretary of State

Formation hub

Form / portal Online filing system
Fee Varies by filing
Timing Before launch
Who needs it Filing entities

Official South Carolina business-filings system for searching names, filing entities, and retrieving documents.

Open official link

South Carolina Secretary of State

Business name search

Form / portal Name search tool
Fee None for the search
Timing Before formation
Who needs it Filing entities

Official business-name search tool for checking name availability.

Open official link

South Carolina Secretary of State

Default entity formation filing

Form / portal Articles of Organization F0006
Fee $110.00 paper filing fee
Timing At formation
Who needs it single-member LLC founders

Official downloadable form for a domestic LLC.

Open official link

South Carolina Secretary of State filing system

Reviewed online filing fee example

Form / portal Online filing receipt
Fee Articles of Organization $110.00; SC.GOV service fee $15.00
Timing At online filing
Who needs it single-member LLC founders using online filing

Reviewed online example showed the base filing fee plus a separate service fee in the live system.

Open official link

South Carolina Business One Stop / Secretary of State

Immediate post-filing requirement

Form / portal No separate ordinary public post-filing form identified in reviewed sources
Fee None identified
Timing Immediately after formation
Who needs it single-member LLC founders

Reviewed public sources did not identify a separate ordinary SOS post-formation filing for the default South Carolina LLC path.

Open official link

South Carolina Department of Revenue

Ongoing entity maintenance

Form / portal CL-1 only if the LLC is taxed as a corporation
Fee $25 only for the CL-1 corporate branch
Timing Before first anniversary and later cycles
Who needs it single-member LLC founders

South Carolina says an LLC not taxed as a corporation is not subject to the corporate annual report and license fee, while an LLC taxed as a corporation must file CL-1 and follow the corporate filing path.

Open official link

South Carolina Secretary of State

Good-standing and reinstatement backstop

Form / portal Reinstatement branch if needed
Fee Varies by reinstatement filing
Timing Only if administratively dissolved or otherwise out of compliance
Who needs it single-member LLC founders

South Carolina says Limited Liability Companies must file for reinstatement within two years of administrative dissolution.

Open official link

Source group

Sole Proprietor and Local Name Filings

South Carolina Business One Stop

Sole proprietor baseline

Form / portal Guidance page
Fee None for the page
Timing First decision
Who needs it Sole proprietors

Official guidance says sole proprietors are not required to register with the South Carolina Secretary of State.

Open official link

South Carolina Business One Stop

DBA or assumed-name warning

Form / portal FAQ page
Fee None for the page
Timing Before using a business name
Who needs it Founders using a name different from their personal or entity name

South Carolina says it does not register DBA names at the state level.

Open official link

South Carolina Business One Stop

Local business-license branch

Form / portal Local city or county business-license process
Fee Varies
Timing Before local operations
Who needs it Founders using local addresses

South Carolina says business licenses are typically issued by the county or municipality and that a business typically needs both the local business license and the South Carolina retail license where the local jurisdiction requires licensing.

Open official link

South Carolina Business One Stop

Local-name and business-license branch

Form / portal Local city or county branch
Fee Varies
Timing Before local operations
Who needs it Founders using local addresses

South Carolina says local municipalities and counties administer business licenses and that home-based and online businesses are generally required to have business licenses in many municipalities.

Open official link

Source group

Federal and State Tax Setup

IRS

EIN overview and online application

Form / portal EIN online application
Fee Free
Timing Early in setup
Who needs it LLCs, employers, founders who want an EIN

IRS says you can get an EIN directly from the IRS for free.

Open official link

IRS

EIN paper form

Form / portal Form SS-4
Fee Free
Timing If not applying online
Who needs it Founders using mail or fax

IRS reference page for the current SS-4 form and instructions.

Open official link

South Carolina Department of Revenue

State tax registration

Form / portal MyDORWAY Business Tax Application
Fee Varies by account
Timing Before tax registration
Who needs it Businesses needing South Carolina tax accounts

South Carolina says the MyDORWAY business tax application is the online application for retail licenses and other state tax accounts.

Open official link

South Carolina Department of Revenue

Retail license page

Form / portal Retail License through MyDORWAY
Fee $50 non-refundable fee
Timing Before direct taxable retail sales
Who needs it Businesses that are retailers in South Carolina

South Carolina says the retail license does not expire, must be updated if the business location changes, and is not the same as a local business license.

Open official link

South Carolina Department of Revenue

Marketplace or platform tax rule

Form / portal Guidance page
Fee None for the page
Timing Before and after launch
Who needs it Marketplace sellers and multichannel sellers

Official South Carolina guidance says a marketplace-only third-party seller does not need its own retail license for those marketplace sales, but a seller with direct sales still does.

Open official link

South Carolina Department of Revenue

Resale or exemption certificate

Form / portal ST-8A Resale Certificate
Fee None for the form itself
Timing After licensing if applicable
Who needs it Sellers buying inventory for resale

South Carolina identifies ST-8A for licensed retail merchants buying tangible personal property for resale, lease, or rental.

Open official link

South Carolina Department of Revenue

Sales-tax forms

Form / portal ST-3, ST-389, ST-8A, related forms
Fee None for the page
Timing Ongoing
Who needs it Licensed retailers

South Carolina's form index identifies the core sales-tax and local-tax forms, including ST-8A for resale use.

Open official link

South Carolina Department of Revenue

Business personal property tax

Form / portal MyDORWAY or PT-100
Fee Tax varies; no flat filing fee stated on reviewed page
Timing Four months after accounting closing period; county tax bill due by following January 15
Who needs it Businesses with business personal property

South Carolina says all businesses are required to file BPP returns and that the filing route depends on classification and, in some cases, county agreements.

Open official link

Source group

Entity Tax Maintenance

South Carolina Department of Revenue

Business tax account maintenance

Form / portal MyDORWAY updates and account maintenance
Fee None for the page
Timing When business details change
Who needs it Businesses with South Carolina tax accounts

South Carolina says MyDORWAY can be used to update addresses, business names, and close business tax accounts.

Open official link

South Carolina Department of Revenue

Business personal property filing

Form / portal PT-100 or MyDORWAY
Fee Tax varies
Timing Annual or periodic based on accounting closing period
Who needs it Businesses with business personal property

South Carolina says the BPP return is due four months after the accounting closing period, and the county later bills the tax due.

Open official link

South Carolina Department of Revenue

Recurring entity filing or fee

Form / portal Corporate annual report and license-fee branch only if taxed as a corporation
Fee Minimum corporate license fee $25 in the corporate branch
Timing Annual in the corporate branch
Who needs it LLCs taxed as corporations; corporations

South Carolina says an LLC not taxed as a corporation is not subject to the corporate annual report or license fee, but an LLC taxed as a corporation enters that branch.

Open official link

Source group

Federal Reporting

FinCEN

BOI or other federal reporting status

Form / portal BOI guidance page
Fee None
Timing Check before filing
Who needs it Everyone forming an entity

As of April 27, 2026, FinCEN says all entities created in the United States are exempt from BOI reporting under the March 26, 2025 interim final rule.

Open official link

Source group

Employees, Payroll, and Insurance

South Carolina Business One Stop

Employer startup checklist

Form / portal Employer compliance checklist
Fee None for the page
Timing When first becoming an employer
Who needs it Businesses hiring employees

South Carolina compiles I-9, E-Verify, new-hire, withholding, unemployment, workers' compensation, and poster requirements in one page.

Open official link

South Carolina Department of Revenue / SCBOS

State withholding

Form / portal Withholding account through MyDORWAY
Fee None stated on reviewed pages
Timing At hiring
Who needs it Employers with South Carolina wages

South Carolina says employers with employees earning wages in the state must register for withholding and upload W-2s and 1099s by January 31.

Open official link

South Carolina Department of Employment and Workforce

UI liability and reports

Form / portal SUITS; UCE 151; related UI forms
Fee Premium-based
Timing Quarterly after liability
Who needs it Businesses liable for UI

South Carolina DEW says for-profit businesses are liable if they pay $1,500 in a quarter or have at least one employee during any 20 weeks, among other triggers, and says quarterly wage reports are required.

Open official link

South Carolina Workers' Compensation Commission

Workers' compensation

Form / portal Coverage through insurer or approved self-insurance path
Fee Premium-based or varies
Timing Before or at hiring
Who needs it Employers

South Carolina says businesses that regularly employ four or more employees generally must maintain coverage, subject to stated exceptions.

Open official link

South Carolina Department of Labor, Licensing and Regulation

Wage and leave baseline

Form / portal FAQ page
Fee None for the page
Timing Ongoing at hiring and employment
Who needs it Employers

South Carolina says state law does not require employers to provide paid vacation or sick time, but employers that offer such benefits must follow their policies.

Open official link

South Carolina Department of Employment and Workforce

Exemption certificates if applicable

Form / portal UCE 1060; UCE 1050
Fee None stated on reviewed page
Timing Only when eligible and requested
Who needs it Certain owners or officers, not the default storefront-employer path

Public DEW employer-resources materials identify exemption forms for business entity owners and corporate officers.

Open official link

Source group

Platform Setup

Walmart Marketplace

Platform registration guide

Form / portal Signup and onboarding overview
Fee No setup or monthly fee on the public page
Timing Before launch
Who needs it All Walmart Marketplace sellers

Public page summarizes the public 5-step onboarding flow.

Open official link

Walmart Marketplace

Platform entry requirements

Form / portal Requirements overview
Fee None for the page
Timing Before applying
Who needs it All Walmart Marketplace sellers

Public page lists business tax ID or business license, supporting documents, ecommerce history, GTINs, compliant catalog, and WFS or another B2C U.S. warehouse path.

Open official link

Walmart Marketplace

Platform pricing

Form / portal Referral-fee table
Fee No setup, monthly, or hidden marketplace fee on the public page
Timing At signup and later
Who needs it All Walmart Marketplace sellers

Public page lists category-based referral fees and WFS fee examples verified on April 28, 2026.

Open official link

Walmart Marketplace

Brand or IP program

Form / portal Brand Portal
Fee None for the portal itself
Timing Optional
Who needs it Trademark owners and rights holders

Public page says an active USPTO trademark is required for each brand.

Open official link

Source group

Fulfillment, Logistics, or Store Operations

Walmart Marketplace Learn

Business verification

Form / portal Seller Center verification flow
Fee None for the guide
Timing During application
Who needs it All Walmart Marketplace sellers

Public guide covers state business registration number, document upload, and conditional identity verification.

Open official link

Walmart Marketplace Learn

Account setup and fulfillment choice

Form / portal Seller Center onboarding
Fee None for the guide
Timing Before items go live
Who needs it All Walmart Marketplace sellers

Public guide covers business verification, payouts, store setup, WFS, seller-fulfilled shipping, and catalog setup.

Open official link

Walmart Marketplace Learn

Fulfillment overview

Form / portal WFS guide
Fee Varies by service
Timing Before using WFS
Who needs it Sellers using Walmart fulfillment

Public guide says WFS handles storage, pick, pack, shipping, customer support, and returns.

Open official link

Walmart Marketplace Learn

Seller-managed shipping tool

Form / portal Ship with Walmart
Fee Varies by label purchase
Timing During seller-fulfilled setup
Who needs it Sellers shipping their own orders

Public guide covers discounted labels, seller protections, and carrier options.

Open official link

Walmart Marketplace Learn

Category, compliance, or product restriction guide

Form / portal Policy index
Fee None for the guide
Timing During sourcing and setup
Who needs it All sellers

Public policy hub links to prohibited-products, returns, tax, pricing, tracking, and suspension rules.

Open official link

Walmart Marketplace Learn

Product-condition and compliance rules

Form / portal Policy page
Fee None for the page
Timing During sourcing
Who needs it Sellers considering used or refurbished items

Public page says products not in new condition are prohibited unless the seller is invited to the Resold program.

Open official link

Walmart Marketplace Learn

General-use product compliance

Form / portal Policy page
Fee None for the page
Timing During sourcing
Who needs it Sellers in regulated consumer-product categories

Public page says covered items must comply with applicable law and have valid GCC documentation where required.

Open official link

Source group

Insurance Checkpoint

Walmart Marketplace Learn

Platform insurance threshold or requirement

Form / portal Public policy page
Fee Premium varies
Timing Re-check before or as GMV grows
Who needs it Physical-product sellers

Public policy says sellers must submit a COI if they exceed $100,000 in GMV in any 12-month period or if Walmart notifies them directly.

Open official link

Source group

Columbia Branch

City of Columbia Business Licensing

City business-license baseline

Form / portal New business license application through the self-service portal, email, or in person
Fee Annual fee based on the city license-tax schedule; no flat starter fee stated on the reviewed page
Timing Before operating in whole or in part within the city
Who needs it Columbia businesses and businesses generating income in the city

Columbia says every person engaged or intending to engage in business in whole or in part within the city must obtain a business license and that approvals from zoning, building inspection, fire marshal, DHEC, or engineering may be required before issuance.

Open official link

City of Columbia Business License Division

Business-license application instructions

Form / portal New business license application instructions
Fee Varies by license class and revenue
Timing During application and renewal setup
Who needs it Columbia businesses

The instruction sheet says the application requires the physical business address, asks whether the business is home based, and says all business licenses expire yearly on April 30.

Open official link

City of Columbia Planning and Development Services

Home occupation branch

Form / portal Home Occupation standards and zoning review
Fee Not stated on the reviewed page
Timing Before operating from a home in the city
Who needs it Columbia home-based businesses

Columbia's home-occupation standards reviewed on April 28, 2026 say the use must remain incidental and subordinate to the residence, stay within the floor-area cap, avoid outdoor storage, and avoid delivery or traffic patterns greater than normal for the neighborhood.

Open official link

City of Columbia Planning and Development

Certificate-of-occupancy and inspections branch

Form / portal Inspections and Certificate of Occupancy branch
Fee Varies by permit path and project
Timing Before occupying or changing use of a physical commercial location
Who needs it Columbia businesses with nonresidential space

Columbia's inspections page says the Building Official issues a Certificate of Occupancy only after satisfactory completion of the work and final inspection, so a physical commercial site can need a separate occupancy branch beyond business licensing.

Open official link

Source group

Walmart Tax, Payments, and Performance Notes

Walmart Marketplace Learn

Marketplace tax collection page

Form / portal Public guide
Fee None for the page
Timing During tax setup
Who needs it Marketplace sellers

Public guide says Walmart collects and remits marketplace tax where required on facilitated marketplace sales; use the controlling state marketplace-facilitator rule in this packet for the state-specific collection answer.

Open official link

Walmart Marketplace Learn

Payouts and payment holds

Form / portal Payments guide
Fee Provider fees can vary
Timing During payout setup
Who needs it Marketplace sellers

Public page says U.S. sellers can use Marketplace Wallet, Hyperwallet, Payoneer, or PingPong; payouts are generally biweekly and new sellers face a payment hold.

Open official link

Walmart Marketplace Learn

Return policy floor

Form / portal Returns guide
Fee None for the guide
Timing During setup
Who needs it Seller-fulfilled operators

Public page says sellers need a valid U.S. return address and cannot use a P.O. box.

Open official link

Walmart Marketplace Learn

Performance standards

Form / portal Performance guide
Fee None for the guide
Timing Before and after launch
Who needs it All sellers

Public page verified on April 28, 2026 lists performance metrics and says failure can lead to suppression, suspension, or termination.

Open official link

Walmart Marketplace Learn

Pricing rule

Form / portal Public policy page
Fee None for the page
Timing During pricing and ongoing
Who needs it All sellers

Public page says Walmart can automatically unpublish egregiously overpriced offers.

Open official link
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