Facebook Marketplace setup
Use this page to settle the Marketplace-wide setup questions first, then open your state guide for the exact registration branch, local rules, and filing order that still change by state.
Primary route
Short answer first. Official links. Local checks.
Core signup, document, payout, and early-risk questions.
Exact filing order, official links, and local checks.
Start here
This section keeps the safest setup order short: separate local pickup from shipped checkout first, then let the state route confirm the tax, resale, and city branches that still move independently.
Most beginners should do this first
Quick answers
The guarded public baseline says Marketplace access uses your main Facebook profile and is intended for consumers. Broader business-commerce paths are not safe to treat as the default Marketplace setup.
Choose between local pickup or meetup sales and shipped checkout on Facebook. The public Meta guidance treats those as different payment, support, and protection paths, so they should not be flattened into one setup flow.
No. Local deals are generally buyer-to-seller transactions, while shipped checkout uses a Meta-managed checkout and payout flow. The state route still has to confirm whether tax registration, resale treatment, or local rules change around that split.
Possibly if shipped checkout is in play. The public seller-verification guidance says shipping setup can require identity and tax information, and the name on the ID must match the Marketplace profile.
No universal local-listing fee is preserved in the approved baseline. The public policy page only gives a guarded reusable rule for individual sellers using onsite checkout: `5%` per transaction with a `$0.40` minimum.
Before you sign up
Use this checklist to avoid mixing the wrong selling mode, identity path, or local assumptions into the first launch.
The public Marketplace access rule ties selling to the seller’s main profile, so start from the actual profile you plan to keep active and compliant.
That split changes payments, seller protection, returns, and support posture, so make the branch decision before you treat Marketplace as one generic selling mode.
The public verification guidance says shipped-checkout selling can require identity and tax information, so keep those documents ready before you rely on the shipping path.
Marketplace listings must follow Meta’s Commerce Policies and Community Standards, so a simple physical product is safer than testing restricted categories first.
Local pickup, return expectations, shipping labels, and performance rules do not behave the same way, so keep the first operating pattern explicit.
What the state guide settles
This is where the state guide turns Facebook Marketplace’s guarded platform baseline into the exact registration branch, local-meetup or shipped-checkout treatment, city checks, and printable packet.
A local cash or person-to-person deal is not the same branch as shipped checkout on Facebook, so the state route has to confirm how each mode changes the tax and permit answer.
Resale treatment still needs a fresh state answer even if Marketplace is collecting tax on some transactions, because the resale branch can reopen registration questions quickly.
Meetup locations, home inventory, recurring porch pickups, and local traffic can all reopen city licensing, zoning, or home-occupation review.
Hiring help or scaling into repeat shipped orders, local inventory, or warehouse-style storage changes the local and state checklist fast.
What stays true
The guarded public baseline centers the individual seller using a main profile, not a broad business-storefront setup.
Meta’s public guidance splits local pickup and shipped checkout across payments, support, performance, and seller-protection rules, so the page should keep them visibly separate.
The strongest public fee and seller-protection rules attach to eligible shipped-checkout transactions, not to every local Marketplace deal.
Shipping, checkout, labels, and payout details are not preserved as universal rights for every seller, location, or account, so this page stays honest about that uncertainty.
Choose your lane
Best when you want the simplest first listing and can keep the transaction local and direct.
Best when you expect to use checkout on Facebook and ship directly to the buyer.
Best when you need the cleanest first listing before you widen into more regulated or riskier categories.
Baseline launch order
Official links to open first
Public access rules for the main-profile, consumer-first Marketplace baseline.
Sell something on Facebook Marketplace ↗Public base listing flow for creating an item-for-sale listing.
Acceptable forms of identification for seller verification on Facebook Marketplace ↗Public identity and tax-information trigger for shipped-checkout sellers.
Seller Protection, Performance, and Accountability Policies ↗Public checkout-specific fees, seller protection, chargeback, and fulfillment rule baseline.
Shipping performance on Facebook Marketplace ↗Public shipped-order performance baseline, including the guarded `10%` cancellation-rate and app-availability notes.
About returns for checkout purchases on Facebook ↗Public returns posture, including the reminder that local pickup purchases are not covered by Facebook returns or refunds.
About chargebacks in Facebook Marketplace ↗Public chargeback baseline for eligible checkout transactions.
Things that can’t be listed for sale on Facebook Marketplace ↗Public restriction and policy stack for physical-product listings.
Every state route
Use the full state list when you want the exact registration branch, local-pickup or shipped-checkout treatment, city checks, and printable packet for the state where the Marketplace operation really runs.